A well-maintained local business profile helps people verify basic agency details and find a convenient way to make contact. Accuracy should come before promotional updates.
Start with the reader’s real question
Check business name, address, phone, hours, category, service area, and website URL. Add current office photos and respond professionally to reviews without disclosing customer details.
Build a process your agency can maintain
Follow platform rules and do not incentivize or selectively solicit reviews in prohibited ways. Some agency structures may have rules about location representation.
Put the guidance into practice
Schedule a quarterly profile review and assign one person to confirm changes to hours, contact routes, and service areas.
Take the next step
Put your agency workflow in one place.
Explore the CRM and website builder with sample information in a private, time-limited demo workspace.